Haché has been advertised frequently on the Tube especially at Old Street station with their ‘Mmh la la’ campaign but I’ve never heard many bloggers or critics talking about the burger chain. With their newest branch opening up last year in Shoreditch, we took the plunge.
The interior was pleasant enough with neutral colours, wooden panelling and exposed brick-work but felt a little soul-less especially for an area such as Shoreditch. Surprisingly there was also a lack of diners at lunch.
At a glance, the menu seemed impressive with burger and flavour combinations unlikely to be found at most major burger competitors.
Intrigued by the concept of chorizo as a burger topping, I opted for the Steak Catalan which includes grilled chorizo with a fresh chilli and tomato jam served in a brioche bun. The burger arrived with plenty of toppings and on first bite, wasn’t at all what I was expecting.
The chorizo and beef were lost in the jam which didn’t have any added heat. The bottom of the brioche bun also disintegrated from too many wet ingredients whilst I was consuming the burger, with no base in sight after three-quarters of the way through. The burger overall had no heat and most importantly although cooked perfectly (medium-rare), the beef lacked flavour and was under seasoned.
As a side order I decided to try the sweet potato fries which were served in a small frying basket. The fries were sweet and crispy and were seasoned well. I was also appalled to find that when requesting hot sauce, there was an added charge. Surely hot sauce is a staple condiment? It is at many other burger joints I’ve visited…
It’s no wonder I haven’t heard much about Haché as the food served was average at best, with their London competitors being way out in front in both quality and pricing. Although I loved the menu as a concept, the flavours served didn’t deliver. If you’re looking for a popular London chain, stick to Byron or if you want burgers that will blow you away, make the extra trip to Patty & Bun.
– Haché, Shoreditch